For nearly a decade, Canadian co-operative leaders have consistently identified one of the movement’s greatest challenges: a lack of public awareness and understanding of the co-operative business model.
At the same time, a national poll commissioned by the Canadian Centre for the Study of Co-operatives and the CRS Chair in Co-operative Governance, conducted by Modus Research, suggests that the word co-operative evokes positive feelings among Canadians.
In this timely webinar, Charlie Graves, President of Modus Research, will share key findings from the survey, including insights into:
Awareness of co-operatives and the co-operative model
Public perceptions of co-operatives, including top-of-mind views and how co-operatives compare with other business models
Participation in co-operatives, including what drives involvement and willingness to start a new co-operative
Facts and messages that could strengthen public support for co-operatives
Regional perspectives on sentiment toward co-operatives across Canada
And more
About Our Speaker
Charlie Graves is President of Modus Research, which he founded in 2013 with a vision to deliver scientifically reliable research in Canada. He is one of Canada’s leading survey methodologists, with deep expertise in research design and analysis. Over the past 20+ years, he has worked in senior roles with many of Canada’s leading companies, NGOs, academics, and public institutions.
About Our Host
The Canadian Centre for the Study of Co-operatives (CCSC) is a leading research and education institute based at the University of Saskatchewan. For more than 40 years, CCSC has advanced knowledge, leadership, and innovation in the co-operative sector through applied research, public dialogue, and collaboration with co-operative organizations across Canada and internationally.
Event Details
Wednesday, April 22, 2026
11:00 AM – 12:00 PM
(Saskatchewan / Central Standard Time)
Location: Zoom
Register
Wednesday, April 22, 2026, 11:00 AM - 12:00 PM (Saskatchewan time or Central Standard Time), on Zoom
Register for this free online event here: https://uregina.eu.qualtrics.com/jfe/form/SV_ekye435H84tT3uK

